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Google phone in pipeline: analysts

By Eric Auchard in San Francisco
March 19, 2007 01:19pm
GOOGLE is developing its own mobile phone, according to industry insiders, while a Google official last week acknowledged the company was "investigating" such a project.
Google ha refused to comment directly on leaks from Europe and the United States which describe a low-cost, internet-connected phone with a colour, wide-screen design. Newspaper and blog reports in recent months have Google shopping its phone design to potential mobile phone manufacturing partners in Asia.

"Mobile is an important area for Google," Google spokeswoman Erin Fors said on Friday.
"We remain focused on creating applications and establishing and growing partnerships with industry leaders to develop innovative services for users worldwide. However, we have nothing further to announce."
Feverish speculation about Google products has been wrong before. Google was widely reported to be building its own line of personal computers a little over a year ago.
What in fact materialised was a set of free software programs designed to make any existing Windows PCs easier to use.
But Richard Windsor, a phone analyst with brokerage Nomura in London, told clients late last week that unspecified Google representatives at a major European conference in Germany had confirmed the company is working on its own phone device. Over the past year, Google has branched out beyond computers to bring Web search, e-mail, mapping and other Web services to millions of new and existing phone browsers worldwide.

Rivals Microsoft Corp and Yahoo Inc. also are racing to run web services on mobile phones.